The course design of the Department of Business Administration is not only in line with the professional learning ability of business management, but also through the participation of industry representatives in course planning to design courses that meet the needs of regional industries, especially emphasizing the field of creative marketing. In order to provide students with more opportunities to connect with regional industrial manufacturers, the Department requires that students of the undergraduate students must complete practical projects before graduation. The topics are mainly regional industrial management or marketing. This will enable teachers and students to better understand and assist the development of regional industries. In order to cultivate future grass-roots management talents for small and medium-sized industries in the region, the Department has signed student internship contracts with a number of regional manufacturers. Students can enter the workplace early during their studies and become familiar with the actual operation of the workplace. In addition, in order to train students to have employment skills, the Department requires students to obtain at least one professional certificate and pass the English threshold before graduation.

Course planning for the 4-year college: 128 credits for graduation, (including 18 credits for school level common compulsory courses, 12 credits for liberal arts courses, 51 credits for compulsory courses, and 47 credits for elective courses)

Curriculum planning for the 2-year college in continuous education: 72 credits for graduation (including 4 credits for school level common compulsory courses, 18 credits for majors, and 50 credits for electives)

Curriculum planning for the 2-year junior college in continuous education: 80 credits for graduation (including 12 credits for school level common compulsory courses, 20 credits for majors, and 48 credits for electives)

Curriculum planning for master program in continuous education: 36 credits for graduation (24 credits for compulsory courses including thesis, 12 credits for electives)